If you are currently in business or you are thinking about setting up a new venture, then you should be aware that it is quite a difficult time to begin any new enterprise and it is certainly a lot more difficult for established businesses to keep their heads above water. The past 2 ½ years have taught us many things and one of them is that we were not properly prepared for people moving their business online and doing a lot of their browsing and purchasing there. Many smaller businesses made the move quickly and set up e-commerce websites and as a result, they weathered the storm and actually came out the other side bigger than ever. Some of the larger companies didn’t make the necessary changes and so they suffered as a direct result.
The one thing that made the smaller businesses stand out from the rest was that they understood the importance of engaging with a digital marketing agency in Bangkok and having them set up a digital marketing campaign for them. There are many digital marketing tools available to you, but one that is proving to be extremely effective is Facebook and social media websites. It is the one place where you are sure to find your current customers and you will get opportunities to create new customers as well. The following are just some of the reasons why your business should be using this excellent marketing tool.
You get answers in real time – In the past, if you wanted financially what your customers were thinking you decided to come out and ask them directly when they came into your store or you paid a marketing company to do all of the work for you. It was an expensive thing to put in place and it was very time consuming as well and even then you can be sure that you are getting the correct answers to your questions. The wonderful thing about social media marketing and having a social media presence for your business is that you can actually engage with customers in real time and they can and to you at the same time as well.
Faster response times – The business landscape changes almost every single day and so it is important that you keep up with current trends and one way to do just that is to engage with your customers on social media websites. The wonderful thing is that you get answers then and there about the vacations that your company is offering or the products that you sell, which means that you can make faster decisions and give customers what they really want. There won’t be any ambiguity in the answers because customers can be incredibly honest when you just ask them out right, if you’re doing your job correctly and if you’re not, how can you fix it.
The statistics are in and they tell us that people check their social media accounts multiple times a day and so this provides you with the perfect opportunity to reach out to them and find out what they are thinking.